About us
Updated 24th Jun 2022 04:28:PM

About us

The About Us page of your website is an essential source of information for all who want to know more about your business.

About Us pages are where you showcase your history, what is unique about your work, your company’s values, and who you serve.

The design, written content, and visual or video elements together tell an important story about who you are and why you do it.

How can you make the most of this integral part of your marketing strategy?

In this article, you’ll learn what makes an exceptional About Us page.

You’ll find 25 examples of the best ones out there, too, to inspire your own About Us page design and content.

 

The Components Of A Great About Us Page

There isn’t a winning template to create a great About Us page. However, there are key components to making a convincing pitch with your brand story.

Your Mission

You don’t need to outright say, “our mission is ” but you should convey the mission of your business in your About Us copy. This is key for attracting talent, as well as leads that have Corporate Social Responsibility (CSR) goals.

Your Vision

You don’t need to outright say, “our mission is ” but you should convey the mission of your business in your About Us copy. This is key for attracting talent, as well as leads that have Corporate Social Responsibility (CSR) goals.